StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Free

Health care marketing - Essay Example

Cite this document
Summary
Social media is an even more effective with the youth target market as compared to the forums and group discussions because while the forums and group discussions in blogs and other websites may be occasionally visited by the youth, the social media websites like Facebook and…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER96.7% of users find it useful
Health care marketing
Read Text Preview

Extract of sample "Health care marketing"

6 November Q Ans. Social media is an even more effective with the youth target market as compared to the forums and group discussions because while the forums and group discussions in blogs and other websites may be occasionally visited by the youth, the social media websites like Facebook and Twitter are definitely visited every single day by the youth. This provides the marketers with the opportunity to attract the youth market using the social media websites since this is not only a very cost effective way of marketing, but also assists them in the collection of information from the youth without the need to undertake extensive surveys and research studies.

Young generation openly expresses their likes and dislikes, and preferences in their posts on the social media websites.Q.2: Ans.It is true that projection of an organization in the media in the positive way increases its chances of being used by the consumers. I have also dealt with organizations that have received more negative media than positive media at certain points in time. The factors from which I judge the representation of an organization in the media is the allegations being made about the organization and the extent to which they are true.

For example, McDonald’s has been frequently accused of having spread obesity in the society at various platforms in the media. The people in charge frequently make laws imposing limitations on the meal sizes and menu. I believe that it is people’s fault who cannot maintain a healthy diet rather than McDonald’s.

Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Health care marketing Essay Example | Topics and Well Written Essays - 250 words - 16”, n.d.)
Health care marketing Essay Example | Topics and Well Written Essays - 250 words - 16. Retrieved from https://studentshare.org/marketing/1607557-health-care-marketing
(Health Care Marketing Essay Example | Topics and Well Written Essays - 250 Words - 16)
Health Care Marketing Essay Example | Topics and Well Written Essays - 250 Words - 16. https://studentshare.org/marketing/1607557-health-care-marketing.
“Health Care Marketing Essay Example | Topics and Well Written Essays - 250 Words - 16”, n.d. https://studentshare.org/marketing/1607557-health-care-marketing.
  • Cited: 0 times

CHECK THESE SAMPLES OF Health care marketing

Chapter 8 Problems

Such an organization strives to maintain its numerous markets in the three different locations a marketing feature that exhibits diversity thus compelling the company to have as many product and service bouquets as possible.... Question 4: The introduction of a product into a new market is always the most difficult aspect of marketing; the target market has no information about the product and therefore requires as much information about the product as possible....
3 Pages (750 words) Coursework

Positioning and Differentiation of a DaVita Company

With rapid developments in the technology available to people, customers will become accustomed to the idea of: production and marketing systems that can tailor products, communications and services to meet their expectations, increased choices for delivery and payment and contacting the marketer easily and under their own initiative....
6 Pages (1500 words) Essay

Health Care Website

Essentials of health care marketing (3rd Ed.... health care practices keep changing and taking new positions from time to time.... Specifically, websites play a vital role in the undertaking of health care practices.... health care Website Affiliation: health care practices keep changing and taking new positions from time to time.... Specifically, websites play a vital role in the undertaking of health care practices....
2 Pages (500 words) Term Paper

Outline the customer decision-making process and the influences on customer behavior

Essentials of health care marketing.... Marketers can gain success in achieving their aims and objectives if they align their marketing technique with the consumer decision making process.... onclusionIf marketers properly plan their marketing strategy in accordance to the customer purchase decision making procedure, they can easily turn their marketing activities into a success.... Essentials of marketing....
2 Pages (500 words) Essay

Launching a New Product on International Market

health care marketing : tools and techniques.... arget Customers The potential impact of a new product's consumer group cannot be overemphasized and it is thus critical for the needs of this group to be identified early enough by the company via its engaging in test marketing and research (Rafinejad, 2007, p.... marketing management text and cases.... International marketing : a global perspective.... Nonprofit marketing....
2 Pages (500 words) Research Paper

W 6 Marketing A&S answers

Essentials of health care marketing.... Between the two concepts however, an W 6 marketing A AND S ANSWERS Lecturer: W 6 marketing A&S ANSWERS Advertisements are used as forms of communication and promotion.... In their opinion, the growing concern of the public on quality and cost as the two most critical variables for consideration when deciding on health service gives service providers a major responsibility to ensuring that they are able to meet the consumer at the point of this perception....
1 Pages (250 words) Essay

Restructuring the General Operating Procedures

Essentials of health care marketing.... Rather, it will be expected that the right customers, marketing niche and product lines are found that come directly under the focus of the institution.... The author concludes that once the hospital continues to do things the same way, no major differences can be expected from the results it has been recording....
2 Pages (500 words) Essay

Healthcare Marketing

In the paper “Healthcare marketing” the author discusses the orthopedic group, which aims in understanding the level of service as far as physician referral is concerned.... It can be concluded the cost structure for the Radiology group is advantageous than that of the pediatric group if they are contracted with Medical care Organizations (MCO).... In this case of health saving account plan, some of the factors to be considered include; culture, and level of income....
2 Pages (500 words) Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us